8.11.11

Design sheets

Initial designs for posers/flyers/banner designs, potentiallly used for the promotion of the product launch and the event that is taking place in various cities. I want to keep the branding very colour orientated, maybe picking a few certain Pantones to constantly work with keeping a very strong identity. (apologies for the picture quality)



























I'm thinking about keeping the promotional material (posters/flyers) quite vague, in an attempt to cause hype about the event and what it entails. A project like this, especially with nike involved could very easily cause large interest and following being such a globally dominant company.



























Many spray paint companies produce colour guides, pretty self explanatory, a simple guide of colours in the paint range, a list of names and codes that correspond. I want to focus on this piece of design quite meticulously, the layout/names/format, I thought about how the periodic table is layed out and could be incorporated to the design, maybe as simply as using it as a grid for colour swatches or DIE cutting it into the front cover. There is still a LOT of development left and I'm looking forward to playing aroud with it...






























The event would have a team there, artists collaborating using the new brand of paint to create murals. Artists and visitors would have lanyards, handed out on entry that are easily differentiable, the lanyards would be free to take away along with posters, flyers, stickers etc..




























My thoughts behind these packaging ideas, (more so the bottom right) were to exist as photographic posters for promotional material, presenting cans of paint in a typical shoe box, sitting in a satin liner. These are the kind of poster designs that came to mind initially



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